Racer Admission

The Racer Admission trailer was about expanding the world we started building with the original Sperm Racing launch. The film follows what the admission and qualifying process could look like in a future where Sperm Racing is a real global sport. We treated it like a one minute dystopian movie with dark blues, sterile environments, and this slightly unsettling sense that the racers are entering something much bigger than they understand. It eventually became the launch piece for the Sperm Racing World Cup and helped bring in around 5,000 applicants. It was also my first time producing a film while directing and editing it myself.