What is Sperm Racing?
Launch Campaign
Director / Editor
Overview
Six months into Sperm Racing, we were announcing a $10M raise and I didn’t want to make another polished funding video. There were still a lot of questions around how Sperm Racing actually worked, so I built the film around that. Inspired by the F1 movie, I used CGI to transform Formula 1 cars into sperm cells and turned the science behind the races into something people could actually understand and get excited about. The goal was to make a ridiculous idea feel like a real sport.





